The accompanying music video, co-directed by Young Thug and Vincent Lou, is a trippy, surgery-inspired vignette.
The video transitions into a black-and-white subconscious realm where Thug appears alongside a goat and a giant snake, symbols long associated with his "YSL" (Young Slime Life) brand. Young Thug - Just How It Is
Unlike the experimental vocal gymnastics found on earlier projects like Jeffery , "Just How It Is" finds Thug in a more grounded, introspective pocket. He uses the song to address several key themes:
Thug openly discusses his "rags to riches" journey, boasting about cars and financial freedom.
The production by and Nick Mira provides a seamless, hypnotic backdrop that allows Thug's flow to remain front and center. Critics have noted that while the beat is quintessential trap, Thug’s "mush-mouthed warble" and "endlessly malleable flow" turn it into something magical and vital. The song was recorded at Crosby Recording Studios in Los Angeles and mixed by long-time collaborator Alex Tumay . The Surreal Visuals
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