Leo wasn’t alone in this niche market. He belonged to a group often called "house flippers," but that title oversimplified a diverse ecosystem of buyers:
Large tech-driven companies that use algorithms to buy homes quickly for cash, though they usually look for houses needing less work than Leo’s [3]. who buys houses to flip
Syndicates of passive investors who pool money for a professional manager to find, fix, and flip multiple properties at once [4]. Leo wasn’t alone in this niche market
Leo’s strategy was the "Fix and Flip." He spent six weeks tearing down walls to create an open floor plan and replacing the avocado-green appliances with stainless steel. He knew his target: a young family looking for a "turn-key" home in a rising neighborhood. who buys houses to flip
