: You can enable this button by setting up Facebook Commerce Manager and linking it to your Instagram Business account. Strategic Placement :

💡 : Use this CTA specifically when your goal is sales . If you want users to read a blog or sign up for a newsletter, "Learn More" (Saiba Mais) is usually more effective. If you'd like, I can help you with: Setting up a shop on Instagram or Facebook. Writing ad copy in Portuguese for your store. Optimizing your product descriptions for better sales.

If you are a merchant, using this CTA effectively can significantly boost your conversion rates.

: Takes you directly to an Instagram Shop , Facebook Store, or external website.

: Ensure your "Shop" landing page is mobile-optimized and features high-quality imagery, as this is the first thing users see after clicking.

: On major platforms, these links are vetted to ensure they lead to legitimate business profiles. 🚀 How to Use it for Business