Weekly podcast consumption among the 50+ demographic rose by 5% in 2025, primarily driven by a search for news and political content.
Following the news is considered a vital civic duty by 58% of those 65+, compared to only 32% of adults under 50.
Facebook remains the "clear favorite" for 72% of the demographic, followed by YouTube (53%) and Instagram (34%). matures porno usa
A growing cultural shift in 2026 sees some older adults leading a move toward "analog moments," prioritizing tactile experiences like physical books, journals, and board games over excessive screen time. The Representation Gap
While they remain the "most committed" TV watchers—66% watch 3+ hours daily—this viewing is shifting from live TV to streaming and digital news. Weekly podcast consumption among the 50+ demographic rose
Mature audiences show distinct preferences that differ significantly from younger cohorts.
Despite their market size, older adults report a persistent lack of meaningful representation in media content. Tech Adoption Continues Among Older Adults - AARP A growing cultural shift in 2026 sees some
AI, privacy, and attitudes ... Smartphones continue to be the most common purchase, made by 26 percent of respondents, with most ( The age divide in how Americans think about news