Kunno, El Cherry Scom, Rodrigo Films - Hoy | Te Toca

The song was heavily promoted on TikTok , where Kunno's massive following helped it become a viral trend.

The lyrics focus on themes of materialism , self-empowerment , and nightlife. It features recurring references to spending money, luxury brands like Dolce & Gabbana and Louboutin, and Kunno's signature "engreído" (cocky) persona. Kunno, El Cherry Scom, Rodrigo Films - Hoy Te Toca

The track blends Latin Urban rhythms with the fast-paced, aggressive beat characteristic of Dominican Dembow . The song was heavily promoted on TikTok ,

El Cherry Scom, Rodrigo Films & Kunno – Hoy Te Toca Lyrics Kunno, El Cherry Scom, Rodrigo Films - Hoy Te Toca

Directed by Rodrigo Films, the music video is known for its vibrant colors and theatrical costumes, fitting the eclectic styles of both El Cherry Scom and Kunno. Where to Listen You can find "Hoy Te Toca" on major streaming platforms: